European Pavilion at the HOFEX 2009 Under the CZ PRES
02.06.2009 / 13:03 | Aktualizováno: 12.10.2009 / 08:26
(This article expired 03.06.2010 / 02:00.)
The Consulate General of the Czech Republic in Hong Kong organized a joint participation of the EU member states at the 13th Food Fair HOFEX 2009, which took place in Hong Kong on May 6-9, 2009. The EU pavilion, entitled "Tasty Europe“, was financed by the European Commission.
HOFEX, organized every 2 years at the Hong Kong Convention and Exhibition Center, exhibited this year products and services of 1800 participants from 48 countries and regions. It was attended by 35 thousands business visitors. The EU pavilion aimed to showcase a quality and diversity of the European food industry. It included products of 6 groups: wine/beer, milk products, meat, oil, sweets and biofood. A special place was dedicated to the products under the protected geographical indications of the EU.
The Consulate General of the Czech Republic sourced products for the presentation of the Czech food and beverage industry from: Bohemia Sekt, Brewery of Perštejn, bakery Valašské frgály, Brewery Pilsner Urquel, and from producers of original Czech Spa Wafers, cheese Niva and Hermelín.
The EU participation in HOFEX 2009 was the second large project, which the Consulate General of the Czech Republic organized and coordinated in its capacity of Presidency of the EU in Hong Kong and Macau in the first half of 2009.
An opening ceremony of the HOFEX 2009. Hong Kong is fully dependent on its imports of food from abroad. HK Special Administrative Region is also an international business center, which offers access to the market of China and countries in South East Asia.
The EU pavilion of 80 m2 was opened by Mrs. Maria Castillo Fernandez, the Head of the EC Office in Hong Kong, the Consul General of the Czech Republic Mr. Rudolf Hykl (right) and Jean-Charles Crouin, the Director of Asia Office of SOPEXA, which was the organizer of the EU pavilion.
The Consulate General of the Czech Republic sourced products for the presentation of the Czech food and beverage industry at the HOFEX 2009 from a number of Czech companies.